What are their sales per square foot?
Backgorund History on Microsoft and Apple Inc
Paper instructions:
research on the history of the two companies and then write a paper that tells me what you have learned. What do they have in common? How are the businesses
different? This will take some deep digging. Go into the company web sites and search through their various filings with the SEC. Look at report on news artciles and
events that effect the firm. How big are their stores (in sq. ft.)? What are their sales per square foot? Why are they different? How much per square foot do they pay
in rent? Do they own the land? Whats their competitive advantage? If they don’t do you see any evidence that their leases are below current market rates? Post your
paper to this Dropbox. I would also suggect using Yahoo Finance, Google Finance and MSN Money Central sites.
Note: Discuss competition further and competitive advantages and disadvantages. You may do a SWOT analysis as well. If you do not know what a SWOT analysis is, look at
http://www.businessballs.com/swotanalysisfreetemplate.htm and also a PEST analysis which is in the link. You may also look at and use Porters 5 forces Model at
http://www.businessballs.com/portersfiveforcesofcompetition.htm. Your paper should be your own written material, generally about 2,000 or more words. A title page and
reference page should be included but not as part of the page count or word count. Follow APA format. This paper should NOT be a duplicate of your previous paper.
All papers are submitted through a plagiarism check. Scores should be below 20%. Scores above 20% will be subjected to grade reductions and scores above 50% will
receive a zero grade. Cut and pasting material is not appropriate and using quotations to justify vast amounts of material copied does not meet Columbia policies and
will receive a zero grade as well and ignorance can not be used as an excuse. Please refer to proper APA guidelines and Columbia College Plagiarism guidelines.
A good research paper will include an abstract, table of contents, reference list, and main text. The main text would include, an introduction, text separated into