“Interactive TV” enables the viewer to send electronic signals instantaneously to the broadcaster. These signals can indicate agreement or disagreement with statements or propositions made on the TV program. Elaborate interactive systems would also enable the viewers to indicate the general level of intensity of their preferences. Some believe that interactive TV is a way of improving government decision making by allowing the public to register its preferences on matters of public policy. Do you think interactive TV would have any utility in improving public administrative decision making? Why or why not?
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