bus475 needs be completed today within few hours

This assignment will be continued throughout the course therefore there will be more assignments


The business I have chosen is PartyCity



Write a 1,050- to 1,400-word paper in which you explain the importance of your selected business’s vision, mission, and values in determining your strategic direction. Include the following:




·         Define your business, products or services, and customers by developing a mission statement. Ensure that you are differentiating your product or service.




·         Create a vision for this organization that clearly demonstrates your decision on what you want your business to become in the future.




·         Define your guiding principles or values for your selected business considering the topics of culture, social responsibility, and ethics.


·         Analyze how the vision, mission, and values guide the organization’s strategic direction.




·         Evaluate how the organization addresses customer needs and critique how they achieve competitive advantage.




Format your paper consistent with APA guidelines.



Prepare to discuss this assignment with the class.

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