all eyes on viewability

Watch the video, “All Eyes on Viewability,”

https://adage.com/videos/all-eyes-on-viewability/1240?token=D218736E80EFAD98B220060C93B03DA960FBC88430F09357404C453D8B8C59098B1CEC209853C9884AA5926D7E2EAFDCB233C9AC0B384453FD8D05748FD401C088F7C54EC4C28B2F

1.Does viewability matter in marketing or is it just a billing metric? State and explain your answer based on what you learned in the video and book.

2.Do you agree or disagree with the standard definition of viewability presented in this video?

answer the two queasiness.

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